Service A Digiterma

Analysis & insight

Explore business questions through data, measurement and interpretation shaped around the decision in front of you.

The problem to work through

Find the explanation behind the number.

A report can show that something changed without explaining what may be driving it. Analysis starts with the business question, then examines the information available and makes the relevant patterns, gaps and caveats easier to discuss.

A practical starting point

Bring what you have.
Shape what is useful.

01 / Inputs

What helps to bring

  • The decision or business question you are trying to work through.
  • Relevant reports, spreadsheets, extracts or other available data.
  • Definitions, time periods and context that affect how the figures should be read.

02 / Possible outputs

What the work may leave you with

  • A structured analysis of the agreed question and available information.
  • Clear explanations of relevant patterns, comparisons and limitations.
  • Charts, tables or written findings that support discussion of possible next steps.

The specific work is shaped around the agreed question, source information and constraints.

A sensible next step

Start with one
useful conversation.

Bring one question that is difficult to answer from the reports you already use. A recent report or representative data extract can help frame the conversation.

Talk through this service